Integrated Vision Associates,LLC
Personal Information Protection Policy
At Integrated Vision Associates, llc, we are committed to providing our users with exceptional service. As providing this service involves the collection, use and disclosure of some personal information about our users, protecting their personal information is one of our highest priorities.
We will inform our users of why and how we collect, use and disclose their personal information, obtain their consent where required, and only handle their personal information in a manner that a reasonable person would consider appropriate in the circumstances.
This Personal Information Protection Policy, in compliance with PIPA, outlines the principles and practices we will follow in protecting our users’ personal information. Our privacy commitment includes ensuring the accuracy, confidentiality, and security of our users’ personal information and allowing our users to request access to, and correction of, their personal information.
Definitions
Personal Information –means information about an identifiable individual. Personal information does not include contact information (described below).
Contact information – means information that would enable an individual to be contacted at a place of business and includes name, position name or title, business telephone number, business address, business email or business fax number. Contact information is not covered by this policy or PIPA.
Privacy Officer – means the individual designated responsibility for ensuring that Integrated Vision Associates, llc, complies with this policy and PIPA.
Policy 1 - Collecting Personal Information
1.1 : Unless the purposes for collecting personal information are obvious and the user voluntarily provides his or her personal information for those purposes, we will communicate the purposes for which personal information is being collected, either orally or in writing, before or at the time of collection.
1.2 : We will only collect user information that is necessary to fulfill the following purposes:
To verify identity;
To identify user preferences;
To deliver requested products and services
To enroll the client in a program;
To send out association membership information;
To ensure a high standard of service to our users;
To meet regulatory requirements;
To contact the user (if requested) via the information provided
Policy 2 - Consent
2.1 : We will obtain user consent to collect, use or disclose personal information (except where, as noted below, we are authorized to do so without consent).
2.2 : Consent can be provided directly or it can be implied where the purpose for collecting using or disclosing the personal information would be considered obvious and the user voluntarily provides personal information for that purpose.
2.3 : Consent may also be implied where a user is given notice and a reasonable opportunity to opt-out of his or her personal information being used for mail-outs, the marketing of new services or products, fundraising and the user does not opt-out.
2.4 : Subject to certain exceptions (e.g., the personal information is necessary to provide the service or product, or the withdrawal of consent would frustrate the performance of a legal obligation), users can withhold or withdraw their consent for Integrated Vision Associates,llc to use their personal information in certain ways. A users decision to withhold or withdraw their consent to certain uses of personal information may restrict our ability to provide a particular service or product. If so, we will explain the situation to assist the user in making the decision.
Policy 3 – Using and Disclosing Personal Information
3.1 : We will only use or disclose user personal information where necessary to fulfill the purposes identified at the time of collection or for a purpose reasonably related to those purposes such as:
To contact our users directly about products and services that may be of interest;
3.2 : We will not use or disclose user personal information for any additional purpose unless we obtain consent to do so.
Policy 4 - Retaining Personal Information
4.1 : If we use user personal information to make a decision that directly affects the user, we will retain that personal information for at least one year so that the user has a reasonable opportunity to request access to it.
4.2 : Subject to policy 4.1, we will retain user personal information only as long as necessary to fulfill the identified purposes or a legal or business purpose.
Policy 5 - Ensuring Accuracy of Personal Information
5.1 : We will make reasonable efforts to ensure that user personal information is accurate and complete where it may be used to make a decision about the user or disclosed to another organization.
5.2 : Users may request correction to their personal information in order to ensure its accuracy and completeness. A request to correct personal information must be made in writing and provide sufficient detail to identify the personal information and the correction being sought.
Policy 6 - Securing Personal Information
6.1 : We are committed to ensuring the security of user personal information in order to protect it from unauthorized access, collection, use, disclosure, copying, modification or disposal or similar risks.
6.2 : The following security measures will be followed to ensure that user personal information is appropriately protected:
Secure transmission of data;
Appropriate encryption of stored data;
6.3 : We will use appropriate security measures when destroying user's personal information such as shredding printed documents or securely erasing digital information.
6.4 : We will continually review and update our security policies and controls as technology changes to ensure ongoing personal information security.
Policy 7 – Providing Users Access to Personal Information
7.1 : Users have a right to access their personal information, subject to limited exceptions.
7.2 : A request to access personal information must be made in writing and provide sufficient detail to identify the personal information being sought.
7.3 : Upon request, we will also tell users how we use their personal information and to whom it has been disclosed if applicable.
7.4 : We will make the requested information available within 30 business days, or provide written notice of an extension where additional time is required to fulfill the request.
7.5 : A minimal fee may be charged for providing access to personal information. Where a fee may apply, we will inform the user of the cost and request further direction from the user on whether or not we should proceed with the request.
7.6 : If a request is refused in full or in part, we will notify the user in writing, providing the reasons for refusal and the recourse available to the user.
Privacy Policy describes how Integrated Vision Associates, LLC (“we,” “our,” “us,” or “Integrated Vision & Aesthetics”) collects, uses, and protects the personal information of visitors to our website ivaeyecare.com and any related sites, forms, or digital properties owned or operated by us (collectively, the “Site”).
By using our Site or submitting information to us, you agree to the terms of this Privacy Policy.
1. Information We Collect
We may collect the following categories of information:
A. Information You Provide Directly
Name, address, phone number, and email address
Appointment requests or form submissions
Medical or vision information voluntarily provided through contact or intake forms
Payment information for services, if applicable
Testimonials, reviews, or feedback you share with us
B. Automatically Collected Information
IP address, browser type, and operating system
Pages visited, time spent, and referring website
Cookies or tracking technologies (for analytics and performance improvements)
C. Information From Third Parties
We may receive limited information from integrated systems such as:
Eyefinity or other optometry scheduling systems
AestheticsPro or similar patient management software
Marketing or analytics platforms (e.g., Google Analytics, Meta Pixel, GoHighLevel CRM)
2. How We Use Your Information
We use collected data to:
Schedule and manage appointments
Respond to inquiries and provide requested services
Improve user experience and site functionality
Send promotional or educational information (only with your consent)
Comply with legal, billing, and healthcare obligations (HIPAA, where applicable)
3. How We Share Your Information
We do not sell your personal information.
We may share limited information with:
Service providers or business partners who assist in operations (hosting, email, analytics, scheduling, etc.)
Regulatory or legal entities when required by law
Authorized medical professionals involved in your care (if applicable)
All third parties are required to maintain confidentiality and comply with applicable privacy laws.
4. HIPAA Notice
Certain personal health information collected during vision or medical services may be protected under the Health Insurance Portability and Accountability Act (HIPAA).
We maintain separate HIPAA-compliant systems for such data. This website is not intended to transmit or store protected health information (PHI) unless you voluntarily submit it through a secure form.
5. Cookies and Tracking
Our website may use cookies, tracking pixels, and analytics tools (such as Google Analytics, Facebook Pixel, or GoHighLevel tracking scripts) to enhance your experience and understand visitor behavior.
You can disable cookies through your browser settings at any time.
6. Data Retention
We retain your information only as long as necessary to:
Provide requested services
Comply with applicable laws and recordkeeping requirements
Support legitimate business interests
7. Data Security
We implement administrative, technical, and physical safeguards to protect your information from unauthorized access, alteration, or disclosure. However, no system is 100% secure, and we cannot guarantee absolute data security.
8. Your Rights and Choices
You may:
Request access, correction, or deletion of your information
Opt out of promotional emails by following unsubscribe links
Request limitations on how we use or disclose certain data
Please contact us at [email protected] for privacy-related requests.
9. Children’s Privacy
We do not knowingly collect personal information from children under 13 without parental consent. If we become aware that we have received information from a child without such consent, we will delete it promptly.
10. Links to Third-Party Sites
Our Site may include links to third-party websites or embedded tools (such as booking platforms, payment portals, or social media). We are not responsible for the privacy practices or content of those sites.
11. Updates to This Policy
We may update this Privacy Policy periodically to reflect changes in our practices or applicable laws. Updates will be posted on this page with a new effective date.
12. Contact Us
Integrated Vision Associates, LLC
d/b/a Integrated Vision & Aesthetics
Greenwood, South Carolina
Phone: (864) 223-1960
Email: [email protected]
Website: www.ivaeyecare.com